
Strategy
Design
Voice
Systems
Strategy & Planning
Web Strategy & Design
Content & Collateral
Video & Storytelling
Copywriting & SEO
AI Enhanced Creative
Customer Journey Optimisation
Email Experiences
Social & Content Planning
Content Creation
Brand Design
Website Design & UX
Content & Collateral
Video & Storytelling
Design Systems
Design Workshops


BIDFIN
BidFin helps small and medium businesses spread the cost of technology purchases over time.
We built solid foundations for these businesses with sharp strategy and smart design. Clear digital plans, fresh ideas, and execution that delivered. We didn’t just advise, we partnered, helping them connect, grow, and win.
Not only have we been working through the new strategic planning process he helped me create, but we are also thriving and deepening our brand recognition in our industry and the wider world.
KRIS MOUNT
LIFT INNER WEST

HUMM
humm is the bigger buy now pay later offering finance options covering big amounts, over a long time
Helping strangers and your business become friends.

SEMANN & SLATTERY
Semann & Slattery is a research and consultancy firm specialising in education, leadership, and social impact through insights and training.
LIFT INNER WEST
Lift Inner West helps parents, professionals, older adults and NDIS participants live stronger, longer lives by helping create good training and eating habits.

ROMEO.ARCHI
Romeo.Archi are architectural stills and motion startup showcasing artistry, craft and innovation within spectacular spaces
MORE
We built solid foundations for these businesses with sharp strategy and smart design. Clear digital plans, fresh ideas, and execution that delivered. We didn’t just advise, we partnered, helping them connect, grow, and win.
Not only have we been working through the new strategic planning process he helped me create, but we are also thriving and deepening our brand recognition in our industry and the wider world.
COLIN SLATTERY
SEMANN & SLATTERY

Your presence is your power move
Nail your brand, marketing, customer experience, and design, and you don’t just show up, you stand out. This is how modern businesses build momentum.
The Pillars of Presence
A strong brand isn’t just a logo, it’s an identity. We craft sharp positioning, clear messaging, and unforgettable visuals that make your business the only choice.
Let’s build a brand that sticks.
Brand
A CODE TO LIVE BY
Digital
Presence
Design
Our philosophy is built on strategy and powered by design. As thinkers and makers, we blend data-driven insights with creative thinking to ensure your online presence doesn’t just look good but equally delivers results.
Our approach is all about helping your business connect with customers, grow, and succeed through your digital presence.



Kris Mount
Director, Lift Inner West
As a fast-paced business owner with numerous ideas and strong operational skills, I needed someone to help harness my drive and ideas. Josh has partnered with me to properly plan and build strategies for effective implementation, taking the time to understand the current state of my business and the essential building blocks, from the tech stack, to my brand and customer journey. Not only have we been working through the new strategic planning process he helped me create, but we are also thriving and deepening our brand recognition in our industry and the wider world.


Colin Slattery
Co-founder, Semann & Slattery
Josh has been instrumental in transforming our brand. He is a true professional who wears many hats, from strategy to execution. He brought clarity to our identity, designed intuitive templates, and crafted solutions that have strengthened our communications. The website is already shaping up to be something special. It is clean, functional, and reflects the heart of our business. His ability to think through challenges and refine every detail made the process seamless. Working with him has been a great experience, and we are excited to see how this work moves us forward.


Laura Disibio
Senior Marketing Manager, Zembl
Lobos changed how we approach email marketing. They built a Figma-based modular design system that is flexible and easy to use. Now, anyone on our team can create emails that stay on-brand and work well on mobile and desktop.
The training made it simple to use, and the system has helped us create high-quality layouts quickly. It has streamlined our process and taken our email marketing to the next level.


Anton Romeo
Co Founder, romeo.archi
Lobos didn’t just design a website—they helped us shape the Romeo.Archi brand from the ground up. Jason and I wanted something that looked great but was simple enough for us to manage day-to-day, and Lobos delivered on all fronts. The process was collaborative, stress-free, and surprisingly fun. Now, we have a website that not only reflects who we are but also gives us the tools to keep it fresh and functional as we grow. Couldn’t recommend them enough.
A few reasons to love working with Lobos

Radical candour.
Real impact.
We don’t sugarcoat. We challenge assumptions, ask probing questions, and push boundaries to drive real change. We care deeply about our clients and their businesses, and that means pushing them to be their best. When you win, so do we.
We're big nerds for business problems

We don’t do cookie-cutter fixes. We break things down, test relentlessly, and build strategies that actually work. No fluff, no guesswork — just smart, sharp design to move the needle and deliver real impact for your business.

20+ years of seasoned knowledge & nous
With two decades in the game, we’ve seen what works and what doesn’t. We bring deep insights from branding, marketing, and advertising to give small businesses the edge they need to stand out and scale fast.
Collaboration that builds capability

We don’t just deliver work, we embed knowledge into your team. We educate, empower, and equip your people with the tools to execute smarter, faster, and with confidence. Because when we work together, you don’t just grow, you thrive.
Radical candour.
Real impact.
We don’t sugarcoat. We challenge assumptions, ask probing questions, and push boundaries to drive real change. We care deeply about our clients and their businesses, and that means pushing them to be their best. When you win, so do we.
A few reasons you'll love working with Lobos?
We're big nerds for business problems
We don’t do cookie-cutter fixes. We break things down, test relentlessly, and build strategies that actually work. No fluff, no guesswork — just smart, sharp design to move the needle and deliver real impact for your business.
20+ years seasoned knowledge & nous
With two decades in the game, we’ve seen what works and what doesn’t. We bring deep insights from branding, marketing, and advertising to give small businesses the edge they need to stand out and scale fast.
Collaboration that builds capability
We don’t just deliver work, we embed knowledge into your team. We educate, empower, and equip your people with the tools to execute smarter, faster, and with confidence. Because when we work together, you don’t just grow, you thrive.




A bald take on creative
Two decades in branding, design, and marketing will teach you a thing or two—like how to turn strategy into impact. Josh blends big-agency expertise with small-business agility, helping brands make waves in their industries.
From running a digital production studio to leading strategy across industries, he’s seen it all. Armed with sharp insights and a deep bag of creative tricks, he builds digital presences that don’t just look good, they get results.
A code for digital excellence
Strategy powers it. Design drives it. Brand, marketing, and customer experience shape it. We operate at the intersection of these disciplines, where innovation meets execution. Digital presence isn’t just about being seen—it’s about being remembered, engaged with, and chosen.

Frequently Asked Questions
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Who does Lobos typically work with?We partner with small to medium businesses for full-service growth, and collaborate with larger companies on specific, high-impact projects—especially around digital strategy and design.
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What industries do you have experience in?We’ve worked across a wide mix of industries, including: Fitness & wellness (gyms, personal trainers, clinics) Financial services (mortgage brokers, fintech, advisors) Startups (across tech, product, SaaS, services) Education (online learning, platforms, training providers) Transport & logistics Energy (brokers, renewable providers, utilities) Architecture & design (interiors, photography, construction) Marketing & creative (agencies, consultants, creators) Each space has its own nuance. We take the time to learn your world and bring strategies that actually stick.
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How do I get in touch?Easy. Head to our contact page and drop us a note. Tell us what you’re working on or where you’re stuck. You won’t get a long form or a sales script—we’ll reply with a real conversation to see how we can help.
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What makes Lobos different to an agency?We’re not chasing awards or selling cookie-cutter packages. We’re focused on making your digital presence work harder — through smart strategy, execution and a real partnership mindset.
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Do you offer retainers or ongoing support?Yes. We work on retainer with businesses that want long-term momentum, but also take on project work that solves specific challenges with speed and focus.
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How does Lobos support larger organisations?We plug in where it counts. Larger companies often come to us when internal teams are stuck or stretched. We can lead specific web, brand or CX projects end-to-end, or act as high-level support to bring momentum back to your roadmap.
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Can I update parts of my website without starting from scratch?Often, yes. We assess what’s working, fix what’s not, and rebuild only where needed. We’re here to optimise, not upsell.
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Do you design mobile-first websites?It depends on your audience. For B2C brands selling lower-cost products, mobile-first often makes sense—it’s where most traffic happens and decisions are fast. But for high-consideration purchases, complex SaaS, or B2B products, desktop still plays a huge role. We tailor the design strategy to match how your customers research, compare and decide. It’s not about blindly following trends, it’s about building experiences that convert on the devices that matter most.
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How do you measure design performance?By outcomes, not just aesthetics. We look at bounce rates, conversion rates, session duration and lead quality. Design without performance is just decoration.
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Do you use AI in the design process?Absolutely. We use ChatGPT for content and TOV alignment, Google’s Notebook LM for research, Canva for production-ready assets, and Figma to manage components and systems. When required we'll use Midjourney, Runway and other visual AI tools to help augment our process. AI speeds up the grunt work so we can focus on higher-impact creative thinking.
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How does design connect brand, marketing and CX?Design is the thread that ties it all together. It’s how your brand shows up in your marketing, and how your customer experiences that brand across the journey. When it’s consistent and intentional, design turns siloed strategies into a seamless ecosystem.
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What kind of design work does Lobos do?We design across the full digital presence: brand, web, marketing and customer experience. That means everything from logos and design systems to landing pages, campaign creative, and automated journeys. We don’t just make things look good—we make them work.
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What web design platforms do you recommend for businesses?It depends on what you need. Squarespace if you want simplicity and speed Wix Studio for a powerful all-in-one solution with creative control Webflow if you want full design freedom and advanced capability We’ll help you choose based on your goals, budget, and how hands-on you want to be.
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What’s different about how Lobos designs websites?We build for performance and presence. Beautiful, intuitive, fast-loading and optimised for conversions. Not just a pretty face, but a thoroughbred of results.
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How does web design tie into everything else?It is everything else. Your brand, your messaging, your sales strategy—they all live and breathe through your website. Design is how people feel it, understand it, and act on it.
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Why is design so important in business growth?Design is your first impression and your silent sales engine. It helps you communicate clearly, guide users effortlessly, and build trust without saying a word. Smart design solves problems and gets results.
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What tools do you use to help teams collaborate on design?We keep it streamlined. Canva for fast execution and social content, Figma for design systems and collaboration, and ChatGPT to write, guide and keep tone of voice consistent. Design isn’t just for designers anymore—and we set your team up to work smarter, not slower.
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What are design systems and why do they matter?Design systems are the rules and reusable components behind your visual identity. They create consistency, speed up delivery, and help every designer and marketer on your team stay on-brand without second guessing. Think of it as your brand’s operating system.
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What is brand design and what does it include?Brand design is more than a logo. It’s a system of visuals, voice and assets that create a consistent, memorable identity. We craft everything from typography and colour to layout styles and motion principles—so your brand stays sharp across every touchpoint.
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Can you automate parts of the customer experience through the site?Absolutely. From lead capture and nurturing to FAQs, live chat, booking systems and account dashboards—we use your website to save time and keep customers moving.
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Can a website really improve retention?Yes, if it’s designed right. Think post-purchase flows, customer portals, support resources, automation — all built into the site. It keeps people engaged long after the sale.
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What if I already use other platforms for support or onboarding?We integrate. Your website becomes the central hub that connects all your tools, making the customer journey smoother and more professional from end to end.
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How do you design for accessibility and edge cases?Accessibility isn’t optional, it’s foundational. We design with contrast, clarity and screen reader compatibility in mind, and we build flows that account for fringe behaviours, error states and outlier journeys. Because real people don’t all act like personas in a wireframe.
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How do you design for experience, not just aesthetics?We map your customer journey and build pathways to guide, support and re-engage. That means intuitive navigation, smart personalisation, and clear calls to action. No fluff, just flow.
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How does my website impact customer experience?It’s the digital front door, support desk, knowledge base and product catalogue all rolled into one. A good site doesn’t just convert, it continues to serve, delight and retain your customers.
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What’s the most common marketing mistake you see?Sending traffic to a site that doesn’t convert. It’s like pouring water into a cracked bucket. Fix the site first, then scale the traffic.
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Is SEO part of the web strategy?Yes. We bake in SEO from the ground up. Structure, speed, content and schema—your site won’t just look good, it’ll be discoverable too.
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Why is the website the core of your marketing strategy?Because it’s where people decide. Your ads, socials and emails might get clicks, but your website is where people read, watch, act and convert. It’s the engine room. We build websites that sell.
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Can you run marketing without a proper website?You can, but you’ll be burning cash. If your site doesn’t back up the hype, you’ll lose people fast. That’s why we design high-performance websites that match your marketing energy and turn attention into action.
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How do you connect performance marketing to the website?Every campaign we run flows through your website. We design custom landing pages, optimise load times, and ensure messaging aligns perfectly with your ads. Less bounce, more bookings.
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Why is my website so important to my brand?Your website is the living, breathing version of your brand. It’s where your story is told, your value is proved, and your identity is experienced. It’s not just design, it’s your brand working 24/7.
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Can you build a brand and website together?Absolutely. We often do. When brand strategy informs your website from day one, everything becomes more cohesive—voice, visuals, and experience all aligned to drive action.
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Should branding or web design come first?We treat them as parts of the same system. Great branding is built to move, and the website is where it moves best—through words, visuals, and seamless interaction.
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What makes Lobos different when it comes to branding?We don’t just give you a shiny logo and send you off. We build brand systems that show up beautifully on your website and function across all your marketing channels.
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How does a website influence brand perception?Your site is usually the first place someone meets your business. If it’s slow, messy or outdated, that’s how they’ll think of your brand. We create experiences that signal quality, confidence and momentum.
Trusted by small & medium businesses globally









Any damn fool can put on a deal, but it takes
Genius, Faith & Perseverance
to create a brand

Be the calm in the chaos


Presence
Concepts to collect & inspo to ingest in
Concepts to collect & inspo to ingest in brand, marketing, customer experience & design





