
Strategy
Design
Voice
Systems
Strategy & Planning
Web Strategy & Design
Content & Collateral
Video & Storytelling
Copywriting & SEO
AI Enhanced Creative
Customer Journey Optimisation
Email Experiences
Social & Content Planning
Content Creation
Brand Design
Website Design & UX
Content & Collateral
Video & Storytelling
Design Systems
Design Workshops


BIDFIN
BidFin helps small and medium businesses spread the cost of technology purchases over time.
Build a brand that knows where it’s going
We help you define what your brand stands for, who it’s for, and why it matters. You get strategic clarity, stronger messaging, and direction that guides your marketing, design, and decisions. No more confusion. just a clear lane you can own.
Look like a business worth remembering
We create distinctive visual identities that make your brand recognisable anywhere, from your website to your socials to your packaging. More than a logo, it’s a full system that shows who you are and helps customers remember you.
Write with clarity and confidence everywhere
We craft a tone of voice that reflects your brand’s personality and purpose. Clear, consistent and easy for your team to use, so everything you say feels aligned and builds stronger connections with the right people.
Keep your brand tight as you grow
We design scalable brand systems that keep everything aligned. With easy to use tools and rules, your team can move quickly, stay consistent and deliver quality at every touchpoint without second guessing.

Any damn fool can put on a deal, but it takes
Genius, Faith & Perseverance
to create a brand
This is your Testimonial quote. Give your customers the stage to tell the world how great you are!
Frankie B.
This is your Testimonial quote. Give your customers the stage to tell the world how great you are!
Jesse N.
This is your Testimonial quote. Give your customers the stage to tell the world how great you are!
Jamie L.
This is your Testimonial quote. Give your customers the stage to tell the world how great you are!
Jamie L.
This is your Testimonial quote. Give your customers the stage to tell the world how great you are!
Jamie L.






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Design Systems
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A strong digital presence is essential for reaching and resonating with your audience where they spend most of their time:
online
Digital presence design brings together brand, marketing, customer experience, and design to create a strong and consistent online identity. It’s about connecting with your audience in a way that feels real and builds trust.
By combining thoughtful strategy with creative execution, digital presence design helps you attract the right clients, keep them engaged, and build long-lasting relationships. Whether it’s through great design or smooth customer interactions, it’s all about making your business stand out while staying authentic to your values.
Brand Development
Brand
Marketing Strategy
Marketing
Customer Experience
Customer
Brand, Web & UX design
design
Let's grab a coffee
Let's grab a coffee
How we craft your digital presence
We believe a great digital presence is built on strategy, creativity, and constant evolution. Our process blends smart planning, thoughtful design, and data-driven optimisation to help your brand grow and connect with the right people.
Discover
We begin by understanding your brand, goals, and audience to build a strategy that fits perfectly.
Strategise
We create a detailed plan that aligns your marketing, brand, customer experience, and design.
Craft
Our team brings the strategy to life with cohesive, user-focused design across all channels.
Optimise
We continuously monitor and refine your presence, using data to boost engagement and results.
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Who does Lobos typically work with?We partner with small to medium businesses for full-service growth, and collaborate with larger companies on specific, high-impact projects—especially around digital strategy and design.
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What industries do you have experience in?We’ve worked across a wide mix of industries, including: Fitness & wellness (gyms, personal trainers, clinics) Financial services (mortgage brokers, fintech, advisors) Startups (across tech, product, SaaS, services) Education (online learning, platforms, training providers) Transport & logistics Energy (brokers, renewable providers, utilities) Architecture & design (interiors, photography, construction) Marketing & creative (agencies, consultants, creators) Each space has its own nuance. We take the time to learn your world and bring strategies that actually stick.
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How do I get in touch?Easy. Head to our contact page and drop us a note. Tell us what you’re working on or where you’re stuck. You won’t get a long form or a sales script—we’ll reply with a real conversation to see how we can help.
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What makes Lobos different to an agency?We’re not chasing awards or selling cookie-cutter packages. We’re focused on making your digital presence work harder — through smart strategy, execution and a real partnership mindset.
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Do you offer retainers or ongoing support?Yes. We work on retainer with businesses that want long-term momentum, but also take on project work that solves specific challenges with speed and focus.
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How does Lobos support larger organisations?We plug in where it counts. Larger companies often come to us when internal teams are stuck or stretched. We can lead specific web, brand or CX projects end-to-end, or act as high-level support to bring momentum back to your roadmap.
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Can I update parts of my website without starting from scratch?Often, yes. We assess what’s working, fix what’s not, and rebuild only where needed. We’re here to optimise, not upsell.
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Do you design mobile-first websites?It depends on your audience. For B2C brands selling lower-cost products, mobile-first often makes sense—it’s where most traffic happens and decisions are fast. But for high-consideration purchases, complex SaaS, or B2B products, desktop still plays a huge role. We tailor the design strategy to match how your customers research, compare and decide. It’s not about blindly following trends, it’s about building experiences that convert on the devices that matter most.
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How do you measure design performance?By outcomes, not just aesthetics. We look at bounce rates, conversion rates, session duration and lead quality. Design without performance is just decoration.
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Do you use AI in the design process?Absolutely. We use ChatGPT for content and TOV alignment, Google’s Notebook LM for research, Canva for production-ready assets, and Figma to manage components and systems. When required we'll use Midjourney, Runway and other visual AI tools to help augment our process. AI speeds up the grunt work so we can focus on higher-impact creative thinking.
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How does design connect brand, marketing and CX?Design is the thread that ties it all together. It’s how your brand shows up in your marketing, and how your customer experiences that brand across the journey. When it’s consistent and intentional, design turns siloed strategies into a seamless ecosystem.
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What kind of design work does Lobos do?We design across the full digital presence: brand, web, marketing and customer experience. That means everything from logos and design systems to landing pages, campaign creative, and automated journeys. We don’t just make things look good—we make them work.
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What web design platforms do you recommend for businesses?It depends on what you need. Squarespace if you want simplicity and speed Wix Studio for a powerful all-in-one solution with creative control Webflow if you want full design freedom and advanced capability We’ll help you choose based on your goals, budget, and how hands-on you want to be.
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What’s different about how Lobos designs websites?We build for performance and presence. Beautiful, intuitive, fast-loading and optimised for conversions. Not just a pretty face, but a thoroughbred of results.
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How does web design tie into everything else?It is everything else. Your brand, your messaging, your sales strategy—they all live and breathe through your website. Design is how people feel it, understand it, and act on it.
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Why is design so important in business growth?Design is your first impression and your silent sales engine. It helps you communicate clearly, guide users effortlessly, and build trust without saying a word. Smart design solves problems and gets results.
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What tools do you use to help teams collaborate on design?We keep it streamlined. Canva for fast execution and social content, Figma for design systems and collaboration, and ChatGPT to write, guide and keep tone of voice consistent. Design isn’t just for designers anymore—and we set your team up to work smarter, not slower.
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What are design systems and why do they matter?Design systems are the rules and reusable components behind your visual identity. They create consistency, speed up delivery, and help every designer and marketer on your team stay on-brand without second guessing. Think of it as your brand’s operating system.
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What is brand design and what does it include?Brand design is more than a logo. It’s a system of visuals, voice and assets that create a consistent, memorable identity. We craft everything from typography and colour to layout styles and motion principles—so your brand stays sharp across every touchpoint.
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Can you automate parts of the customer experience through the site?Absolutely. From lead capture and nurturing to FAQs, live chat, booking systems and account dashboards—we use your website to save time and keep customers moving.
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Can a website really improve retention?Yes, if it’s designed right. Think post-purchase flows, customer portals, support resources, automation — all built into the site. It keeps people engaged long after the sale.
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What if I already use other platforms for support or onboarding?We integrate. Your website becomes the central hub that connects all your tools, making the customer journey smoother and more professional from end to end.
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How do you design for accessibility and edge cases?Accessibility isn’t optional, it’s foundational. We design with contrast, clarity and screen reader compatibility in mind, and we build flows that account for fringe behaviours, error states and outlier journeys. Because real people don’t all act like personas in a wireframe.
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How do you design for experience, not just aesthetics?We map your customer journey and build pathways to guide, support and re-engage. That means intuitive navigation, smart personalisation, and clear calls to action. No fluff, just flow.
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How does my website impact customer experience?It’s the digital front door, support desk, knowledge base and product catalogue all rolled into one. A good site doesn’t just convert, it continues to serve, delight and retain your customers.
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What’s the most common marketing mistake you see?Sending traffic to a site that doesn’t convert. It’s like pouring water into a cracked bucket. Fix the site first, then scale the traffic.
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Is SEO part of the web strategy?Yes. We bake in SEO from the ground up. Structure, speed, content and schema—your site won’t just look good, it’ll be discoverable too.
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Why is the website the core of your marketing strategy?Because it’s where people decide. Your ads, socials and emails might get clicks, but your website is where people read, watch, act and convert. It’s the engine room. We build websites that sell.
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Can you run marketing without a proper website?You can, but you’ll be burning cash. If your site doesn’t back up the hype, you’ll lose people fast. That’s why we design high-performance websites that match your marketing energy and turn attention into action.
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How do you connect performance marketing to the website?Every campaign we run flows through your website. We design custom landing pages, optimise load times, and ensure messaging aligns perfectly with your ads. Less bounce, more bookings.
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Why is my website so important to my brand?Your website is the living, breathing version of your brand. It’s where your story is told, your value is proved, and your identity is experienced. It’s not just design, it’s your brand working 24/7.
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Can you build a brand and website together?Absolutely. We often do. When brand strategy informs your website from day one, everything becomes more cohesive—voice, visuals, and experience all aligned to drive action.
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Should branding or web design come first?We treat them as parts of the same system. Great branding is built to move, and the website is where it moves best—through words, visuals, and seamless interaction.
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What makes Lobos different when it comes to branding?We don’t just give you a shiny logo and send you off. We build brand systems that show up beautifully on your website and function across all your marketing channels.
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How does a website influence brand perception?Your site is usually the first place someone meets your business. If it’s slow, messy or outdated, that’s how they’ll think of your brand. We create experiences that signal quality, confidence and momentum.

Be the calm in the chaos


Presence
Concepts to collect & inspo to ingest in
Concepts to collect & inspo to ingest in brand, marketing, customer experience & design





